Anatomy of a Smear Campaign
How does a lie become a national headline?
It starts with sensationalism—the deliberate exaggeration of facts to trigger an emotional response. We analyze the intersection of journalistic failure and legal consequences. We dissect how the economic pressure for ratings drove the media to abandon the SPJ Code of Ethics in cases like the Duke Lacrosse scandal, leading to the public persecution of innocent people.
But this goes deeper than bad reporting. We explore how media framing exacerbates racial divides and manipulates how different communities perceive justice.
The system is designed to protect the accused, but the media is designed to convict them. We are here to dismantle that process.
We are dismantling the mainstream media you’ve come to know and trust.









